The Ledger

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Disclosure
Sanchez says she will never hire anyone who supports quiet quitting
“I'll never hire somebody who believes in quiet quitting or would ever do that.”
Codie Sanchez Nov 22, 2022 ▶ 25:37 How Codie Sanchez Built a $50 Million Portfolio of Boring Businesses, and the #1 Skill to Learn in a Recession
Disclosure
Sanchez: First seller-financed acquisition yielded five-figure payout in month one
“So I started getting a check that was, you know, a five figure check the first month that I closed the deal from taking over this business and running it.”
Codie Sanchez Nov 22, 2022 ▶ 20:17 How Codie Sanchez Built a $50 Million Portfolio of Boring Businesses, and the #1 Skill to Learn in a Recession
Disclosure
Sanchez: Avoids investing without securing unfair deal terms
“I try to not do deals where I don't have some unfair term.”
Codie Sanchez Apr 25, 2022 ▶ 2:06 How to Think About Angel Investing
Disclosure
Sanchez: Contrarian Thinking has spent zero dollars on paid advertising
“When I grew, started to grow country and thinking, and to this day, like zero dollars in paid.”
Codie Sanchez Apr 22, 2022 ▶ 8:18 The Future of the Creator Economy
Disclosure
Codie Sanchez secured performance-based warrants for increasing PostPilot's audience size
“So I asked for that and I asked for some warrants and options if I was actually able to increase their audience size. Cause I think my audience size can increase theirs. And they said, yes.”
Codie Sanchez Apr 11, 2022 ▶ 6:48 All You Need to Know to Buy a “Boring” Business
Disclosure
Sanchez wants to invest in creator-led slime businesses to scale production
“And so I would like to invest in one of these people's businesses because like, how hard could this be to scale and make where you don't sell out of them every single week and you make millions a week instead of a couple hundred K?”
Codie Sanchez Apr 8, 2022 ▶ 5:21 Buying into the ASMR Slime Business with Codie Sanchez
Disclosure
Sanchez targets 2x to 3x cash flow multiples for small business acquisitions
“I mean, for these types of businesses, I'm cheap. I like to buy businesses at anywhere from two to six X. I really try for the two to three X, but I typically buy boring businesses that don't have a lot of profit.”
Codie Sanchez Apr 8, 2022 ▶ 10:44 Buying into the ASMR Slime Business with Codie Sanchez
Disclosure
Contrarian Thinking generates 100M monthly views and millions of subscribers
“Today, I run a company called Contrarian Thinking, about a hundred million views a month, millions of subscribers.”
Codie Sanchez Aug 30, 2023 ▶ 2:19 Why All Entrepreneurs Are Contrarians w/ Codie Sanchez
Disclosure
Codie Sanchez pays most of her executive team more than herself
“In fact, I'm probably one of the least well-paid people at my media company right now, where I pay most of the executive team, if not all of them, more than I make.”
Codie Sanchez Aug 30, 2023 ▶ 15:30 Why All Entrepreneurs Are Contrarians w/ Codie Sanchez
Disclosure
Sanchez bought her first business, a Phoenix laundromat, for $100,000
“The first technically boring business I bought was a laundromat. That was a laundromat that we bought for a 100,000 bucks, give or take... Phoenix, Arizona. So did about 67, 68,000 dollars in profit.”
Codie Sanchez Nov 22, 2022 ▶ 6:25 How Codie Sanchez Built a $50 Million Portfolio of Boring Businesses, and the #1 Skill to Learn in a Recession
Disclosure
Sanchez: Lost $50K personal check and wrote off multi-million dollar fund deals
“Like, you know, I've written a check for 50,000 dollars and lost that completely. We had multi-million dollar deals that we had to write off completely when I was at the fund, thankfully.”
Codie Sanchez Nov 22, 2022 ▶ 21:15 How Codie Sanchez Built a $50 Million Portfolio of Boring Businesses, and the #1 Skill to Learn in a Recession
Disclosure
Sanchez: Media business operates with fewer than 10 employees
“Well, inside the boring businesses a lot you know, hundreds, hundreds inside of the media company, very few, you know, less than 10.”
Codie Sanchez Nov 22, 2022 ▶ 47:13 How Codie Sanchez Built a $50 Million Portfolio of Boring Businesses, and the #1 Skill to Learn in a Recession
Disclosure
Codie Sanchez negotiated unoffered pro rata rights in PostPilot angel investment
“So I invested in this company called post pilot, which is like these little, you know, you get in the mail postcards basically like, Hey free gym membership class. Or like you had something left in your basket. And I basically, they didn't, they weren't offeri…”
Codie Sanchez Apr 11, 2022 ▶ 6:21 All You Need to Know to Buy a “Boring” Business
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