Sep 10, 2021 · 15m · founders-journal
The Power of Perspective and Prioritizing Family & Friends
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Morning Brew co-founder Alex Lieberman explores the power of perspective, illustrating how personal tragedy, cognitive reframing, and vicarious learning help entrepreneurs maintain emotional resilience, overcome operational setbacks, and align ambition with core human values.
Statements from this episode (4)
Russian hackers took Morning Brew offline for a day with DDoS attack
“When Russian hackers decided to crash Morning Brew's website with a DDoS attack, basically sending too much traffic to our website and our website was down for over a day.”
Morning Brew shut down its politics newsletter after it failed to work
“When we launched a new newsletter product about Politics, and it didn't work out as planned, and we had to shut it down.”
Lieberman built Morning Brew to give seven-figure checks to his family
“I just had this vision in my head from that point on that one day I would hand seven-figure checks to every member of my family to make sure that they never had to worry about a dollar or about money again. And so no longer was Morning Brew just this opportuni…”
Lieberman recommends 'When Breath Becomes Air' for perspective on business
“I highly encourage you all to read this book, not because it's a fun book, not because it's going to teach you about entrepreneurship or building a business, but because it's a necessary book to realize how much building a business actually matters in the cont…”