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Sep 15, 2023 · 16m · founders-journal

8 Businesses I'm Bullish On

Alex Lieberman · 15m spoken
0:00 / 0:00

gold bands on the timeline = statements, start to end. Hover to read, click to jump. CC turns on captions

In this episode of Founders Journal, Morning Brew co-founder Alex Lieberman pitches eight high-potential business concepts spanning workflow automation, specialized education, pet care, and digital wellness. He breaks down the operational mechanics, monetization strategies, and personal inspirations behind each venture while inviting listeners to build, critique, or collaborate on the ideas.

How this conversation actually went

Every chapter scored 0–10 on four independent dynamics. Hover any point for the reasoning behind the score. Alex holds 100% of the talking time here. How this is scored →

Alex as informed peer 0.0 Guest teaching 0.0 Guest disagreement 0.0 Alex pushing back 0.0
05100:0010:001:04–3:28 · Alex as informed peer 0/10 Business Idea 1: AI and Offshore Workflow Automation Agency This is a solo monologue segment where Alex Lieberman outlines his concept for an AI and workflow automation agency. Because there is no guest interaction, all dynamic scores are zero.3:28–6:37 · Alex as informed peer 0/10 Business Idea 2: Sales as a Service SDR Agency Alex pitches his sales-as-a-service SDR agency and Toastmasters-style storytelling school in a solo presentation format without guest participation.6:37–10:27 · Alex as informed peer 0/10 Business Idea 4: Support Network for Technology Addiction Alex discusses an AA-style tech addiction network and a dog grooming concept. The only guest audio is a brief background affirmation ('Yeah') at 9:43, providing no substantive dialogue or debate.10:27–14:20 · Alex as informed peer 0/10 Business Idea 6: Curated Experiential Social Membership for Adults Alex presents ideas for curated adult experiential memberships and an Uber-for-language concept in an uninterrupted solo narrative.14:20–16:23 · Alex as informed peer 0/10 Business Idea 8: Expert-Curated Group Passion Learning Journeys Alex describes paid expert-led learning journeys and closes the episode with a call to action to listeners, operating entirely as a solo monologue.1:04–3:28 · Guest teaching 0/10 Business Idea 1: AI and Offshore Workflow Automation Agency This is a solo monologue segment where Alex Lieberman outlines his concept for an AI and workflow automation agency. Because there is no guest interaction, all dynamic scores are zero.3:28–6:37 · Guest teaching 0/10 Business Idea 2: Sales as a Service SDR Agency Alex pitches his sales-as-a-service SDR agency and Toastmasters-style storytelling school in a solo presentation format without guest participation.6:37–10:27 · Guest teaching 0/10 Business Idea 4: Support Network for Technology Addiction Alex discusses an AA-style tech addiction network and a dog grooming concept. The only guest audio is a brief background affirmation ('Yeah') at 9:43, providing no substantive dialogue or debate.10:27–14:20 · Guest teaching 0/10 Business Idea 6: Curated Experiential Social Membership for Adults Alex presents ideas for curated adult experiential memberships and an Uber-for-language concept in an uninterrupted solo narrative.14:20–16:23 · Guest teaching 0/10 Business Idea 8: Expert-Curated Group Passion Learning Journeys Alex describes paid expert-led learning journeys and closes the episode with a call to action to listeners, operating entirely as a solo monologue.1:04–3:28 · Guest disagreement 0/10 Business Idea 1: AI and Offshore Workflow Automation Agency This is a solo monologue segment where Alex Lieberman outlines his concept for an AI and workflow automation agency. Because there is no guest interaction, all dynamic scores are zero.3:28–6:37 · Guest disagreement 0/10 Business Idea 2: Sales as a Service SDR Agency Alex pitches his sales-as-a-service SDR agency and Toastmasters-style storytelling school in a solo presentation format without guest participation.6:37–10:27 · Guest disagreement 0/10 Business Idea 4: Support Network for Technology Addiction Alex discusses an AA-style tech addiction network and a dog grooming concept. The only guest audio is a brief background affirmation ('Yeah') at 9:43, providing no substantive dialogue or debate.10:27–14:20 · Guest disagreement 0/10 Business Idea 6: Curated Experiential Social Membership for Adults Alex presents ideas for curated adult experiential memberships and an Uber-for-language concept in an uninterrupted solo narrative.14:20–16:23 · Guest disagreement 0/10 Business Idea 8: Expert-Curated Group Passion Learning Journeys Alex describes paid expert-led learning journeys and closes the episode with a call to action to listeners, operating entirely as a solo monologue.1:04–3:28 · Alex pushing back 0/10 Business Idea 1: AI and Offshore Workflow Automation Agency This is a solo monologue segment where Alex Lieberman outlines his concept for an AI and workflow automation agency. Because there is no guest interaction, all dynamic scores are zero.3:28–6:37 · Alex pushing back 0/10 Business Idea 2: Sales as a Service SDR Agency Alex pitches his sales-as-a-service SDR agency and Toastmasters-style storytelling school in a solo presentation format without guest participation.6:37–10:27 · Alex pushing back 0/10 Business Idea 4: Support Network for Technology Addiction Alex discusses an AA-style tech addiction network and a dog grooming concept. The only guest audio is a brief background affirmation ('Yeah') at 9:43, providing no substantive dialogue or debate.10:27–14:20 · Alex pushing back 0/10 Business Idea 6: Curated Experiential Social Membership for Adults Alex presents ideas for curated adult experiential memberships and an Uber-for-language concept in an uninterrupted solo narrative.14:20–16:23 · Alex pushing back 0/10 Business Idea 8: Expert-Curated Group Passion Learning Journeys Alex describes paid expert-led learning journeys and closes the episode with a call to action to listeners, operating entirely as a solo monologue.

speaking balance: gold is Alex, purple is the guest (3 minute bins)

0:00 · Alex 100% · guest 0%0:00 · Alex 100% · guest 0%3:00 · Alex 100% · guest 0%3:00 · Alex 100% · guest 0%6:00 · Alex 100% · guest 0%6:00 · Alex 100% · guest 0%9:00 · Alex 99.9% · guest 0.1%9:00 · Alex 99.9% · guest 0.1%12:00 · Alex 100% · guest 0%12:00 · Alex 100% · guest 0%15:00 · Alex 100% · guest 0%15:00 · Alex 100% · guest 0%
Sharpest disagreement ▶ 9:40 No combativeness present

The episode is a solo monologue podcast; the only external vocalization is a single affirmative 'Yeah' during the dog grooming pitch.

 Hardest push from Alex ▶ 3:28 No pushback present

As a solo show where the host pitches business ideas directly to the audience, there is no dialogue or counterargument exchange.

 Biggest teaching moment ▶ 6:37 No schooling present

No guest participates to educate, correct, or challenge the host's viewpoints.

 Alex holds their own ▶ 1:04 No hits back present

The host is presenting personal startup ideas rather than responding to or refuting a guest.
the scores for every segment, with the reasoning behind each
ChapterTopicAlex as informed peerGuest teachingGuest disagreementAlex pushing backWhy
Business Idea 1: AI and Offshore Workflow Automation Agency 0000 This is a solo monologue segment where Alex Lieberman outlines his concept for an AI and workflow automation agency. Because there is no guest interaction, all dynamic scores are zero.
Business Idea 2: Sales as a Service SDR Agency 0000 Alex pitches his sales-as-a-service SDR agency and Toastmasters-style storytelling school in a solo presentation format without guest participation.
Business Idea 4: Support Network for Technology Addiction 0000 Alex discusses an AA-style tech addiction network and a dog grooming concept. The only guest audio is a brief background affirmation ('Yeah') at 9:43, providing no substantive dialogue or debate.
Business Idea 6: Curated Experiential Social Membership for Adults 0000 Alex presents ideas for curated adult experiential memberships and an Uber-for-language concept in an uninterrupted solo narrative.
Business Idea 8: Expert-Curated Group Passion Learning Journeys 0000 Alex describes paid expert-led learning journeys and closes the episode with a call to action to listeners, operating entirely as a solo monologue.

Statements from this episode (8)

Disclosure
Lieberman: Half of his agency strategist's time went to automatable tasks
“Our CS or content strategist is awesome at what she does, But 50% of our time has been bogged down by tasks that could be automated or delegated if the right workflows were set up.”
Alex Lieberman Sep 15, 2023 ▶ 2:50
Insight
Lieberman: Agency businesses need zero day-one capital due to client upfront funding
“On top of that, this type of business is capital efficient, as in you don't need any money day one because your first customer pays for the cost of whatever talent you're using to set up your automations. It's, you know, that's the beauty of an agency business…”
Alex Lieberman Sep 15, 2023 ▶ 3:02
Opinion
Lieberman: Traditional lead gen agencies provide horrible outreach quality
“Managing a sales org is wildly expensive, and SDRs are a relatively commoditized resource, but then if you want to outsource your lead generation to an agency, the quality is typically horrible. Outreach emails are generic, wrong names are used, pipeline lists…”
Alex Lieberman Sep 15, 2023 ▶ 3:50
Insight
Lieberman: Sales and storytelling are the most vital executive skills
“The problem is sales is literally the most important skill for non-technical founders. And honestly, I would say sales is the most important skill for executives in general. And when I say sales, I also mean storytelling, so selling investors, selling employee…”
Alex Lieberman Sep 15, 2023 ▶ 5:22
Assertion Partly supported
Lieberman: Toastmasters did over $30M in 2022 and is undermonetized
“Toastmasters is a nonprofit, but it was founded in 1924, has 270,000 members across 14,200 clubs. And 147 countries, and I believe it is severely under monetized, yet I saw that in 2022, it did over thirty million dollars in revenue.”
Alex Lieberman Sep 15, 2023 ▶ 6:14
Assertion Supported
Lieberman: US Dog Grooming Market Is Highly Fragmented with Few National Brands
“Is there are very few national brands, so if you look at dog groomers around the U.S., it's all or mostly mom and pop, so it's highly fragmented.”
Alex Lieberman Sep 15, 2023 ▶ 8:54
Insight
Lieberman: Scaling Dog Grooming Retail Locations Is Bottlenecked by Talent
“But as you try to scale from one retail location to many, scaling great grooming talent is incredibly difficult.”
Alex Lieberman Sep 15, 2023 ▶ 10:08
Insight
Lieberman: Curated cohort groups yield higher completion with less instructor effort
“There also should be better completion around learning about the topic because you have accountability created from being a part of this group, and it allows experts to monetize their knowledge by being kind of the curators of the curriculum and answering peop…”
Alex Lieberman Sep 15, 2023 ▶ 15:18
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