The Ledger

Every statement that passed quotation and attribution checks. Mix any filter with any other: certainty 1/5, debate potential 5/5, or both at once.

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why aren't all 265 resolved? a statement only gets an assessment when the public record can support or contradict it. opinions and what-ifs never can, and 0 checkable ones are still open, waiting for their date. predictions held up or didn't; assertions are supported or contradicted. on every card: ▮▮▮▮▮ certainty · ▮▮▮▮▮ debate potential. speakers are clickable

Assertion Supported
Evans: Vast majority of platform moderation decisions are universally agreed upon
“The vast majority of the decisions are not the lab leak theory from China or Hunter Biden's laptop. They're not things where people disagree. They are, you know, things where literally everybody who thinks content moderation is bad would look at that and go, o…”
Benedict Evans May 16, 2022 ▶ 24:59 Metaverse - how to be wrong in the right way
Assertion Supported
Evans: AI Model Inference Alone Generates 40% to 50% Gross Margins
“And meanwhile, we sort of know that you have positive gross margins on inference alone of sort of 40, 50%, but you've got the cost of building the next model, and you don't know where the cost The cost will move, or the cost of the next model will move, and yo…”
Benedict Evans Jul 15, 2026 ▶ 1:54 Token pricing
Assertion Supported
Evans: DeepSeek Proves Anyone With Two Billion Can Build Foundation Models
“Like anyone who's got a couple of billion dollars can make a foundation model which is what DeepSeq showed us as well.”
Benedict Evans Jul 15, 2026 ▶ 10:03 Token pricing
Assertion Supported
Google paid $25 billion last year in device revenue share
“Google is paying a revenue share of 25 to 35% of the revenue they get from each search back to the device, and that was twenty-five billion dollars last year.”
Benedict Evans Aug 19, 2024 ▶ 3:12 Google's Antitrust case
Assertion Supported
The US court cannot compel Apple to add Safari choice screens
“The court can't make Apple put a choice screen in Safari. Like, Apple isn't in court. Like, they haven't been convicted of anything.”
Benedict Evans Aug 19, 2024 ▶ 7:52 Google's Antitrust case
Assertion Supported
Evans: Google Gemini generated racially diverse depictions of Nazi stormtroopers
“And so it turned out that if you typed in, give me pictures of Nazi stormtroopers, you got A white person in Nazi uniform, and a black person, and a Chinese person, and an Asian woman, and so on.”
Benedict Evans Mar 3, 2024 ▶ 1:28 Google Gemini and AI bias
Assertion Supported
Goldberg: Cost per transistor is increasing in many cases
“The cost per transistor is actually going up in a lot of cases”
Jay Goldberg Dec 19, 2022 ▶ 18:33 Why are chips interesting again?
Assertion Supported
Evans: MrBeast viewing time rivals a top 10 to 15 Netflix show
“Depending on whether you think he gets like one minute Per view, or six or seven minutes per view, it looks like Mr. Beast in total would sort of count as like a top 10 to top 15 Netflix show on a weekly, rolling weekly basis, and sometimes more than that.”
Benedict Evans Nov 29, 2022 ▶ 16:03 All the other things happening in tech part 1.
Assertion Supported
Evans: Australian court ruled Google is not a publisher in defamation suit
“There was a fascinating court case a couple of weeks ago in which some, someone, a newspaper would describe somebody as a gangster, and the newspaper story is in Google, and the person accused of being a gangster sued Google for defamation, and the court said,…”
Benedict Evans Sep 5, 2022 ▶ 25:20 TV after software
Assertion Supported
Evans: Laws of physics prevent mesh networks from replacing cellular
“You can't replace, laws of physics prevent mesh networks from replacing cellular.”
Benedict Evans Aug 15, 2021 ▶ 18:42 Telcos and Tesla
Assertion Supported
Evans: Apple's SKAdNetwork limits conversion attribution data compared to IDFA
“They're going to turn it off and replace it with something called SK Ad Network, which will really just tell you there was an install, but not tell you what or how much it resulted in, which is like massively less useful.”
Benedict Evans Mar 14, 2021 ▶ 12:22 Trying to understand Ad Tech
Assertion Supported
Evans: Facebook's targeted advertising does not sell user data to advertisers
“Facebook sells your data. Okay, what does Facebook do? You're an advertiser, you go on Facebook, you say, I want to show an ad for a playgroup to mothers in Cardiff, and I've got 500 pounds to spend. Okay, we'll show that ad to 500 people that we, to a thousan…”
Benedict Evans Jan 10, 2021 ▶ 3:28 There's no such thing as data
Assertion Supported
Evans: EU communication privacy law inadvertently banned child abuse scanning
“So late, late in December, the EU had passed a law on privacy of communications platforms, which basically said you're not allowed to look at what people are saying to each other. And suddenly realized, just as this was about to go into effect in mid-December,…”
Benedict Evans Jan 10, 2021 ▶ 15:07 There's no such thing as data
Assertion Supported
Evans: Facebook generates trivial revenue from news content
“All my friends at Facebook would basically say, we wish we didn't have news at all. We don't make any money from it. We actually don't make any money from news, although the amount of money is trivial. It's a huge amount of pain and aggravation”
Benedict Evans Nov 9, 2020 ▶ 21:00 Is content moderation a dead end?
Assertion Supported
Evans: Telco stocks were flat for 20 years while apps captured value
“Giant industry, trillion dollars of revenue, two hundred billion dollars a year of CapEx stocks have gone nowhere in 20 years, and all the value is built by other people.”
Benedict Evans Jul 15, 2026 ▶ 8:34 Token pricing
Assertion Supported
Evans: Meta AI consumer usage rivals Gemini; Claude has zero adoption
“For consumers, Meta AI has got not actually very dissimilar usage to Gemini, and Claude is nowhere.”
Benedict Evans Dec 20, 2025 ▶ 16:40 How does OpenAI compete?
Assertion Supported
Evans: Top four cloud platforms will spend over $200B on data centers this year
“And we will build the five, four platform companies, four big cloud companies will spend something over two hundred billion dollars this year, which is up 80 or ninety billion dollars from last year on building data center.”
Benedict Evans Dec 8, 2024 ▶ 10:22 Ai eats the world
Assertion Supported
Microsoft invested $100 billion in Bing over 20 years for 5-10% share
“Bing has invested about a hundred billion dollars over the last 20 years, and they've got 10%, five to 10% share of US search.”
Benedict Evans Aug 19, 2024 ▶ 2:40 Google's Antitrust case
Assertion Supported
70% of US search happens on Google default placements
“About 70% of search in the US happens on a device where Google's made it the default.”
Benedict Evans Aug 19, 2024 ▶ 3:53 Google's Antitrust case
Assertion Supported
Evans: Deloitte survey shows one-third believe generative AI is always accurate
“They asked about hallucinations, and they said, do you believe that generative AI always produces accurate answers? And the question is still, like, a third of people say yes, even if they've tried it.”
Benedict Evans Jul 1, 2024 ▶ 23:24 The AI summer
Assertion Supported
Evans: Hong Kong security law technically applies to US firms in America
“The Hong Kong national security law, technically applies to American companies in America. So if you work for a company that happens to be covered by that law and you set foot in Hong Kong, then they can arrest you, even if the company isn't in Hong Kong.”
Benedict Evans Mar 13, 2024 ▶ 16:10 Tiktok, Apple and Temu
Assertion Supported
Evans: Temu and Shein Accounted for $4 Billion of Meta's Revenue
“10% of revenue, five percent of revenue growth. And so that's about four billion dollars, and so apparently half of that was Temu, and well, presumably quite a lot of the rest was Shein.”
Benedict Evans Mar 13, 2024 ▶ 27:47 Tiktok, Apple and Temu
Assertion Supported
Evans: US De Minimis Rule Gives Temu a Massive Tax Advantage
“There is a rule in the US that for orders of a value of less than 800 dollars, there's no import taxes or different, much less, or different import taxes. And so if you were running a store in the U.S. And shipping a shipping container full of garments to Amer…”
Benedict Evans Mar 13, 2024 ▶ 29:54 Tiktok, Apple and Temu
Assertion Supported
Evans: Social platforms previously blocked COVID lab leak and mask efficacy posts
“I mean, the kind of the case study here is when social networks decided to block anybody Suggesting that masks weren't very useful during COVID or block anybody suggesting that maybe COVID had leaked from a Chinese biology research lab. And I think now, I don'…”
Benedict Evans Mar 3, 2024 ▶ 15:08 Google Gemini and AI bias
Assertion Supported
Evans: Twitter cut 80% of staff and withheld contractual severance
“And meanwhile, Twitter fired 80% of the staff and an awful lot of them have said it's failing to pay them their contractual severance payments.”
Benedict Evans Jul 21, 2023 ▶ 0:55 Threads
Assertion Supported
Benedict Evans: Meta Quest has only single-digit millions of regular users
“So Meta sold maybe twenty million. That you have survey data that says that maybe 10 or 20% of people are actually using them regularly, which is not a great number. So there's like single digit numbers of millions of people using this thing.”
Benedict Evans Jun 18, 2023 ▶ 1:16 Vision Pro, two weeks on
Assertion Supported
Benedict Evans: Meta has spent at least $35 billion on Reality Labs
“Meta has spent, I think, at least thirty five billion dollars on this stuff. Because they spent like over thirty billion dollars on operating losses for the Reality Labs group, offset a bit by revenue from selling hardware and games. And they bought Oculus, an…”
Benedict Evans Jun 18, 2023 ▶ 26:14 Vision Pro, two weeks on
Assertion Supported
Benedict Evans: Apple's laptop-grade silicon gives Vision Pro an architectural advantage
“Apple is using a high-end laptop SAC in this thing because they have their own, which has massively better performance per watt than anything from Intel. Guess what Meta has to use? They have to use a smartphone chip from Volcom.”
Benedict Evans Jun 18, 2023 ▶ 27:46 Vision Pro, two weeks on
Assertion Supported
Evans: Meta spends billions inventing tech, unlike Apple's original off-the-shelf iPhone
“Meta is spending tens of billions of dollars every year on all of that Moore's law, because where Apple could basically sit on top of an awful lot of technology that already existed, like they didn't need to create ARM from scratch. They didn't need to invent …”
Benedict Evans Apr 16, 2023 ▶ 13:05 Metaverse and crypto - beyond the BS
Assertion Supported
Evans: Google pays Apple nearly $20B for default iPhone search
“Google pays, Apple pays, Apple probably close to twenty billion dollars to be the default search engine on the iPhone.”
Benedict Evans Feb 12, 2023 ▶ 25:35 ChatGPT versus Google
Assertion Supported
Evans: 30% to 40% of top Amazon sellers are Chinese companies
“Something like 30 or 40% of the top Amazon marketplace sellers are actually Chinese companies.”
Benedict Evans Nov 29, 2022 ▶ 2:03 All the other things happening in tech part 1.
Assertion Supported
Evans: YouTube creator payouts rival major TV studio programming budgets
“And then of course they pay out 45% of the ad revenue to the creators, which makes, puts their budget somewhere sort of Makes them sort of top three, top four. If you count that as programming budget, comparable to the US media companies, that would put them s…”
Benedict Evans Nov 29, 2022 ▶ 17:04 All the other things happening in tech part 1.
Assertion Supported
Evans: One Medical holds no meaningful market power in US healthcare
“There's no possible basis on which you can say One Medical has any kind of meaningful market power in the US healthcare industry.”
Benedict Evans Aug 1, 2022 ▶ 10:11 The FTC's antitrust thesis
Assertion Supported
Evans: Shein uses browsing traffic to trigger 200-unit manufacturing batches
“You know, there's all sorts of different narratives about this, but you know, at a very, at a minimum, they're ordering in very short, small numbers. They may not even have actually ordered that product before they list it on the site. They're making 200 of th…”
Benedict Evans May 26, 2022 ▶ 8:38 Shein, TikTok and Netflix - thinking about limits
Assertion Supported
Evans: Shein surpassed Zara and H&M combined in US sales
“No, Ernest, which is this company that does credit card, aggregates credit card bills, sort of said it's now the same size as Zara and H&M, and now, at the end of last year, it's bigger than Zara and H&M combined in US purchasing”
Benedict Evans May 26, 2022 ▶ 12:46 Shein, TikTok and Netflix - thinking about limits
Assertion Supported
Evans: Shein raised at a $100B valuation, surpassing Zara and H&M combined
“And Sheehan raised this week at a hundred billion dollars, which Company we talked about before and is now bigger than Zara and H&M combined globally.”
Benedict Evans Apr 11, 2022 ▶ 16:31 Are you a seal?
Assertion Supported
Evans: TSMC manufactures roughly 75% of current-generation semiconductor chips
“TSMC Really in the last five years moved from being one of many players in chips to dominating cutting into chip. So, you know, current generation chips are, I forget the number, three quarters TSMC.”
Benedict Evans Mar 7, 2022 ▶ 10:02 Ukraine
Assertion Supported
Evans: China regulates algorithmic feeds while US and EU lag far behind
“So like, you know, very, very detailed thing on how algorithmic content moderation should work, and how algorithmic content feeds should work, which the EU and the US have not anywhere close to having. Like, now here's a law on how the news feed should work.”
Benedict Evans Sep 28, 2021 ▶ 27:02 Regulation - Who will notice?
Assertion Supported
Evans: 0.5% of iPhone users generate half of App Store spending
“Second observation is we know from the disclosures in the Epic trial that about 80% so Apple did fifteen billion dollars. Apple gives a number. They did fifteen billion dollars in App Store commission. 65, sixty-five billion dollars, I think, of total money sp…”
Benedict Evans Sep 20, 2021 ▶ 17:08 Apple's metronome
Assertion Supported
Evans: 0.5% of App Store Accounts Generated 54% of Billings in 2016
“Not .5% of accounts spent over 450 dollars in the quarter. Not sure if this is quarter or month, I have to go and check. Same point, really. And those users were 54% of total App Store billings.”
Benedict Evans Aug 26, 2021 ▶ 30:36 Games and Roblox
Assertion Supported
Li: Chinese platform fines targeted exclusive vendor lock-in agreements
“So if you're a supplier to Alibaba, you can't go on Pinduoduo or JD. They would sometimes make you sign an inclusive, exclusive agreement with them, which would be very, you know, anti-competitive in most parts of the world. But they've managed to sort of have…”
Lillian Li Jun 29, 2021 ▶ 43:12 Tech in china, from inside and outside
Assertion Supported
Evans: The claim that Facebook sells user data is factually untrue
“I think the phrase Facebook sells your data is fascinating here, not primarily because it's just factually untrue, but because it's sort of an attempt to come up with a clearer way of describing what somebody thinks the problem is.”
Benedict Evans Jun 21, 2021 ▶ 14:05 The Business of publishing
Assertion Supported
Evans: US advertising as a share of GDP dropped 33% since 2000
“The chart that I've done of long-term US advertising since 1950, I did as a share of GDP, mainly as a way to adjust for inflation. But the interesting thing that it shows, it suggests, is that US advertising as a share of GDP has gone down by about a third sin…”
Benedict Evans Mar 14, 2021 ▶ 22:21 Trying to understand Ad Tech
Assertion Supported
Evans: US text bot hype was fueled by false WeChat narratives
“And there was a moment three and four years ago when everyone in America was very excited about bots, text bots, and there was this whole narrative, well, that's how WeChat works, and WeChat's got hundreds of millions of users, so this must be a thing. It turn…”
Benedict Evans Jan 17, 2021 ▶ 4:16 Two Europeans talk about China
Assertion Supported
Evans: Ben Thompson is wrong, email open rates depend on algorithms
“I love Ben Thompson, but he keeps saying there's no algorithm in email, like, Ben, have you looked at your open rates? Because I've looked at mine, and yeah, there is a fucking algorithm.”
Benedict Evans Jan 3, 2021 ▶ 21:31 The history of doom-scrolling
Assertion Supported
Evans: FTC seeks contradictory consent decrees on Facebook data APIs
“Today's FTC is demanding a consent decree that says Facebook has to open up Data APIs. And two years ago, they got another consent decree that said Facebook has to close down its data APIs.”
Benedict Evans Dec 13, 2020 ▶ 25:35 The FTC and Facebook
Assertion Supported
Evans: Covid pandemic compressed five years of e-commerce growth into two quarters
“We've had, you know, three, four, five years worth of growth happen in like two quarters.”
Benedict Evans Nov 23, 2020 ▶ 11:20 The acceleration of ecommerce habits
Assertion Supported
Cowan-Brown: There is no global definition of hate speech
“I mean, when I used to work at nation builder, we had also such a hard time of defining. And again, it's a little bit different there because it's not a platform that amplifies I'll come back to that in a second, but it's not a platform. You don't go there to …”
Toni Cowan-Brown Nov 9, 2020 ▶ 7:56 Is content moderation a dead end?
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