“I think a learning was that we just started our sales motion and our enterprise a little bit later than we should have. And a lot of competition caught up to us.”
quote is from the automated transcript, cleaned for reading:
filler sounds and stutters are removed, nothing is rephrased. names can be misheard
(the analysis reads context, assessments check outside sources). how →
More from Melissa Tan
Insight
Tan: Prep calls give the best hiring signal on PM candidates
“Something that I do that I learned a few years ago that was super helpful is I, so I always have a presentation component to the interview process that checks for prepared thinking, communication, And I recommend a prep call between the two of us before that p…”
Melissa TanJun 18, 2023▶ 44:08Building high-performing teams | Melissa Tan (Webflow, Dropbox, Canva)
Insight
Tan: PM interview presentations should tackle company problems, not past work
“I know some folks will be like, oh, we have candidates present on something they've worked with in the past. I've tried that form and it's really difficult because I found that candidates even Sometimes spend tons of time sharing the context of that company. A…”
Melissa TanJun 18, 2023▶ 48:49Building high-performing teams | Melissa Tan (Webflow, Dropbox, Canva)
Insight
Tan: Deep channel expertise in early growth hires causes false precision
“I actually think the more expertise someone has, the more It actually can lead to, like, false precision, and then thinking they know what they're gonna do. And especially, like, I don't think you actually need paid marketing expertise till much later, when yo…”
Melissa TanJun 18, 2023▶ 1:03:59Building high-performing teams | Melissa Tan (Webflow, Dropbox, Canva)
AssertionNot checkable as stated
Melissa Tan: In 2013 Tech Culture, Growth and Revenue Were Taboo Concepts
“Back in 2013 in tech, growth was kind of like this dirty word and revenue was a dirty word. And so we were like, oh, a good product should sell itself.”
Melissa TanJun 18, 2023▶ 10:52Building high-performing teams | Melissa Tan (Webflow, Dropbox, Canva)
Insight
Melissa Tan: Monetization and GTM Must Be Built Into Product From Day One
“I think the best way to execute is just to have that be front and center from the start. What is our go-to-market strategy? How are we thinking about monetization and having that infused into how you think about product development?”
Melissa TanJun 18, 2023▶ 11:16Building high-performing teams | Melissa Tan (Webflow, Dropbox, Canva)
Insight
Tan: Early-stage companies rarely execute sales and PLG simultaneously
“Initially I think most companies are leaning heavier into sales or heavier into product-led. You're usually not doing both at the same time.”
Melissa TanJun 18, 2023▶ 12:13Building high-performing teams | Melissa Tan (Webflow, Dropbox, Canva)
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