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Kao: Writers should study technical mechanics, not just mimic viral formats

Wes Kao · Persuasive communication and managing up | Wes Kao (Maven, altMBA, Section4) · Aug 28, 2022 · at 41:03

Maven co-founder Wes Kao discusses writing techniques and communication clarity with host Lenny Rachitsky.

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“And I guess my spiky point of view is that more people should learn the craft of writing and the technical aspects of writing, not just you know, look at what other people are doing to try to get audience engagement, but to actually improve your ability to precisely say what you mean and convey the level of conviction that you have and not accidentally mislead people with your words because you didn't know that the way you wrote something could potentially mislead them.”

quote is from the automated transcript, cleaned for reading: filler sounds and stutters are removed, nothing is rephrased. names can be misheard (the analysis reads context, assessments check outside sources). how →

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