Martin: Strategy education in business schools generally sucks and is overly theoretical
Roger Martin · 5 essential questions to craft a winning strategy | Roger Martin (author, advisor, speaker) · Jul 25, 2024 · at 8:33
Former business school dean Roger Martin criticizes current academic strategy curriculum for over-relying on the resource-based theory of the firm.
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“The training aspect of it, the knowledge aspect of it, which is what's taught now in strategy in business schools generally sucks. It's gone on a crazy theoretical bent. The strategy academy as a whole has fallen in love with a theory called the resource-based theory of the firm that is silly and nobody uses it out in the world.”
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