Hardiman: NYT has the product categories needed to reach 15M subscribers
Alex Hardiman · An inside look at how the New York Times builds product | Alex Hardiman (CPO, the New York Times) · Nov 13, 2022 · at 35:44
Alex Hardiman, Chief Product Officer at The New York Times, outlines the company's multi-product subscription strategy.
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“I think for now, we feel like we actually, we have all of the major categories to make the essential subscription work. For us to get to fifteen million subscribers, we really feel like news, sports, games, Cooking, audio, and shopping.”
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