Adams: Debating Jobs to Be Done variations is irrelevant to product development
Paul Adams · What AI means for your product strategy | Paul Adams (CPO of Intercom) · Oct 26, 2023 · at 1:09:18
Paul Adams, Chief Product Officer at Intercom, discusses the practical application of the Jobs to Be Done framework and dismisses pedantic industry debates over differing methodologies.
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“There's like so many people who spend so much of their energy debating the nuances and peculiarities of one version. Who cares? Who can, like, no one cares. Oh, well, I don't care. They care, obviously. I, I'm like, your customers don't care. Like people you're trying to build a product for don't care. No one cares. That's like a cool intellectual debate, but like kind of for me, maybe this is too extreme. It doesn't really have any place in work, you know, like in, in, in the work we do, we're just trying to build a great, great product.”
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