The Ford F-150 sometimes generates over 100% of Ford's total profits
Seth Godin · Seth Godin's best tactics for building remarkable products, strategies, brands and more · Dec 8, 2024 · at 42:03
Seth Godin highlights the dominance and profitability of the Ford F-150 while evaluating Tesla's pickup truck strategy.
0:00 / 0:08exact quote · 8.8s
▶ Watch the full episode on YouTube → 720p mp4 · rendered on demand · StarZero watermark
“The Ford F one 50 some years has made more than a hundred percent of Ford's profit. Meaning without the Ford one 50 pickup truck, there is no Ford.”
quote is from the automated transcript, cleaned for reading: filler sounds and stutters are removed, nothing is rephrased. names can be misheard (the analysis reads context, assessments check outside sources). how →
More from Seth Godin
Godin: Claude delivers kindness and humility, while ChatGPT overpromises
“ChatGPT's reputation with me is not good because it regularly over promises and under delivers, and it does it without kindness or humility. Whereas Claude, I don't know how they did it, at least in my experience, brings kindness and humility.”
Godin: Traditional truck buyers will not adopt the Tesla Cybertruck
“So now, if you bring people in that category who are inherently skeptical of change, and inherently skeptical of design trickery, something that is nothing but change and design trickery, No, they're not going to adopt it. You could have sold an enormous numbe…”
Godin: AI will soon stop being a product feature
“AI very soon is going to stop being a feature. The same way electricity is not a feature. That lots and lots of things run on electricity, but they're not electricity companies. They just happen to use electricity.”
Godin: Humane AI Pin failed by targeting mainstream Apple-style buyers
“And so, you know, the humane pin people, whatever it was called, made a mistake when they picked their customers. Because they showed up like they had a finished Apple quality product, and they were trying to appeal to the kind of people that would buy on pre-…”
Godin: Marissa Mayer created more value than any other product manager
“Marissa Mayer probably created more stock market value than any other product manager I can think of. And the way she did it was there weren't very many people at Google, but she was the one who said, no, you can't put another button on the homepage. There are…”
Godin: Quality means meeting spec; perfectionist withholding is just hiding
“Quality is not luxury. Quality is not perfection. Quality means meeting spec. And if you meet spec, you're done. If you don't think the spec is good enough, make a better spec. But if you meet spec, you're done. And so what it means to have high standards is t…”