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Cagan: Scaling through leaders is the only way to achieve good outcomes

Marty Cagan · The nature of product | Marty Cagan, Silicon Valley Product Group · Aug 21, 2022 · at 56:08

Marty Cagan, founder of Silicon Valley Product Group, discusses the risks of over-relying on corporate processes rather than developing capable leadership when scaling organizations.

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“And fundamentally there's two ways to scale. You can scale with process or you can scale with leaders. The only way I know that leads to good outcomes is scaling with leaders, but the easier, more appealing one to so many companies is scaling with process.”

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